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November 8, 2021

Steal, provoke & flatter: How to get media coverage through thought-leadership

Unless you have a celebrity founder, or a flair for spectacular press stunts, getting press coverage for your startup is notoriously hard. Very few have a revolutionary product to carry them through, and the reality is that 99% of startups aren’t inherently newsworthy.
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September 10, 2021

Why We Invested in Januar: Financial infrastructure for crypto companies

For too long crypto native companies have been lacking a stable and secure banking foundation to run their businesses from without the fear of being shut down by their, presumed, banking partner. Enter Januar.
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July 28, 2021

COVID-19 accelerated responsibility among investors & had an impact on mission-driven founders

Denmark is in a unique position to become one of the largest impact startup hubs in Europe. The responsibility of investors, beyond financial returns, is being taken more seriously following the corona crisis and criteria like ESG will soon become mandatory. Paired with a new generation of mission-driven founders, who are becoming more selective about what investors they will allow onto their cap table, we see the responsibility movement positively accelerating.
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June 22, 2021

Why We Invested in GamerzClass

When first meeting Victor Folmann and listening to a very candid podcast episode he did on Iværksætterhistorier we learned that Victor’s entrepreneurial career started already in his teens. He quickly realized that he had a knack for sales; whether it was vegetables or cell phones didn’t matter; you had something to sell; he was your guy.
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June 18, 2021

Why We Invested in Smitten

Having been a long-time user of dating apps, I was intrigued when we got the tip that there was a brand new super-hot dating app in Iceland. I wasn’t sure what to expect, but after meeting David, understanding his background and vision for the product, and being blown away by his charisma and displayed drive, I was sold.
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June 17, 2021

Why We Invested in BonBot

At byFounders, we are a team of enthusiastic foodies. So, when we heard about BonBot: a modular retail food concept with a mobile front-end and a robot-powered store, we knew we had to meet the talent behind it. Learning that BonBot was founded by extremely impressive King veterans made us even more intrigued.
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June 1, 2021

The Do's & Don'ts of Running a Remote-first Startup

The pandemic has showed everyone one thing: remote work is here to stay. In this article, Tony Beltramelli, CEO & co-founder of Uizard.io, shares what he's learned from running a remote-first company for the past three years.
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May 11, 2021

Let Me Tell You About My Internship at byFounders

What is it like working for a VC in the New Nordics? Our most-recent joiner, Kipras, shares his experiences to, hopefully, help others who may be thinking about breaking into the industry find the best fit.
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March 23, 2021

Introducing an 8th T to Our Updated Investment Framework

Since day one, we have made efforts to take responsibility beyond what’s expected of a VC. We are now making these efforts more explicit by gearing up to launch a holistically impact-aware strategy. Here's how we are taking the next step to building the VC fund of Tomorrow.
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March 23, 2021

How We Evaluate Companies: Our 8 T Framework

Similarly to how you need to consider who you want to join you on your journey, we as investors need to consider what rocket ships we should opt for a seat on. In this post, we are outlining how we structure our thinking when evaluating companies.
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March 19, 2021

Why We Invested in Digitail

"There are few things with my job that I appreciate more than when people drastically surpass all my expectations!" - Sara Rywe, Investor here at byFounders, was so impressed by the founder's tenacity, extraordinary grit and structure, she knew we absolutely needed to be part of their journey.
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March 4, 2021

Why Hotels Should Ditch Their ‘Bourgeois’ Non-Digital Solutions

The future of hospitality is convenience driven and touch-free. In response, the hotel industry needs to speed up its digital transformation, says Nikolai Kronborg, chief commercial officer of mobile hospitality app, AeroGuest.
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March 3, 2021

Can You Change the World if No One Notices?

Imagine building something transformative. Then imagine no one ever noticing. In this article, we share why founders need a Minimum Viable Distribution strategy to succeed.
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February 21, 2021

Why We Invested in Proper

At byFounders, we instantly got excited about the idea of building a digital property manager that automates all manual tasks while also ensuring that the property owner and landlord feel in control. More importantly, we were captivated by the founders.
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January 7, 2021

byFounders' Guide to the Term Sheet

What do you need to know at seed stage? In the spirit of transparency, we wanted to share our Term Sheet and our thoughts behind some of the clauses we deem most important.
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November 20, 2020

Our Secret Sauce

What makes us a community-powered VC fund? Why, our Collective members, Portfolio founders, and core team, of course. Let us introduce you to them.
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September 24, 2020

Industry Deep Dive: New Rules in Fashion

In this post, team member, Bjarni, aims to take a closer look at recent innovations within FashionTech and highlight some of the trends and startups that are disrupting the fashion industry. Based on this, he will make some predictions as to what is to come.
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June 15, 2020

Why We Invested in Bob W

On why we invested in Bob W - an alternative to hotels and hosted homes. By sourcing and decorating high-quality suites in curated neighborhoods, Bob W can offer the livability and affordability of short-stay homes with the consistency and sustainability at scale of a hotel, 100% digital and touchless.
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February 2, 2020

The Role of the Board

How to build your board — or the art of carefully choosing your investors
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September 16, 2019

There's a Cap Table Problem in the Nordics

Johan Brand notices a concerning trend: many early-stage founders give up too much ownership of their business too early. How to think about your cap table?
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June 13, 2019

Spotlight on: Norway

At byFounders we invest in seed stage companies across the Nordics and Baltics. Deliberately spending time on the ground across all the countries in which we invest, the byFounders team have the honor of meeting so many great founders, investors and ecosystem players all contributing to the success of Nordic and Baltic entrepreneurship. Recently, we’ve been seeing interesting signs of something brewing in one country in particular: Norway. This is why we think it's time to pay attention.
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February 19, 2019

Thinking Strategically About Startup Marketing

Robin Daniels (Matterport, Salesforce, Box, LinkedIn, WeWork) shares some key marketing lessons you should keep in mind as you grow your own company.
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December 3, 2018

Passion, Love, & The “Ugly slide”

As a VC you see a LOT of pitch decks. Even though some of them stand out, their repetitiveness will tire you out eventually. To really get our attention you need to address these five things that really matter to us. In this article, our MP & Founder, Eric, tells you more.

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